Having designed a fair amount of publications over the years —books, magazines, tabloids — we know a thing or three about fonts. Not just display fonts — someone once dared us to find a legitimate use for Comic Sans — but much more importantly, text fonts, the stuff you actually read. Especially if you’re reading at length.
It’s not a question of “readability” as such, but of — pardon the pun — character. Set a given piece in twelve different fonts, and it’ll read in twelve different voices. Some fonts resist their material. Some will make you read too fast for the purpose, or too slow. (We recently set a technogeek thriller in Times New Roman, because that was the only font that made sense for a page-turner. Newspaper fonts are designed for skimming, and that book demanded to be skimmed.)
What you’re looking for — especially if you’re setting a book — is a font that becomes “invisible” to the text, a font that lets you read without thinking about reading. It’s a craft, not a science. It takes judgment, and a good eye.
And it’s why a lot of books suck. They weren’t born bad. They were set that way.

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