Dance Ten, Looks Three, Skin Light
Our guest columnist is casting a commercial in New Mexico, with the following selected requirements.
Project: New Mexico Tourism
Type: Regional COMMERCIAL. NON-Speaking Principal roles. NON-UNION.
Talent Specs:
FAMILY
REAL FAMILIES: Caucasian or light skinned Hispanics.
MOM & DAD – 35-40 years old, fit and attractive, brown or black hair. Mountain biking, hiking and climbing experience is a plus, but not necessary. Ability to swim is necessary (for safety). NO professional acting experience required!
COUPLE
REAL COUPLES PREFERRED but NOT required: Caucasian or light skinned Hispanics.
MAN – 30-40 years old, fit and attractive, brown or black hair (a little bit of grey hair is nice but not critical) . Mountain biking, hiking and climbing experience is a plus, but not necessary. Possible water play (wading, boating, river, lake scenes). Ability to swim is necessary (for safety). NO professional acting experience required!
WOMAN – 30-40 years old, fit and attractive, brown or black hair. Mountain biking, hiking and climbing experience is a plus, but not necessary. Possible water play (wading, boating, river, lake scenes). Ability to swim is necessary (for safety). NO professional acting experience required!
Overall Talent Considerations: Element tolerance is a plus (cold weather, etc.) Possible water play (wading, boating, river, lake scenes). Ability to swim is necessary (for safety). Looking for athletic, outdoor adventure types.
COMMERCIAL CASTING NOTICE: “Real People” for New Mexico Tourism [On Location Casting]
Wanted: the light-skinned [Santa Fe New Mexican, via redmanlaw]






The Chairman of the Democratic Party of New Mexico has issued a statement:
The message Governor Martinez is sending here is not just that she doesn’t want Hispanics to visit the state – although that alone would be bad enough. It’s that she doesn’t believe the state should be proud of our incredible Hispanic cultural heritage. It’s that our Hispanic culture isn’t worthy of being put front and center.
That’s sad, and it’s inexplicable coming from anyone purporting to represent the people of New Mexico. But it’s even stranger coming from the first Hispanic woman ever elected Governor in New Mexico. Today she does not speak for me, and she does not speak for the vast majority of Hispanics in New Mexico. I’m appalled, and Gov. Martinez should be embarrassed. She should apologize, retract this insulting casting call, and open up any advertising that she uses taxpayer dollars for to actors that truly represent the full spectrum of incredible diversity we have in New Mexico.”
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