It’s Not In The P-I
The deathwatch at Big Newsprint continues — the Seattle Post-Intelligencer is on the ropes, and the referee is looking somewhat concerned. Possibly by the end of the week, if not sooner.
Notably, the second major metropolitian newspaper to go down in recent days is, like the first, in a two-newspaper town. So there’s that. But still.





3:11 pm • Monday • March 9, 2009
To paraphrase what our incoming J-school freshman class was told in 1977: Unless you’re obsessed with journalism, get out. Careers in the field suck, and it’s only gonna get worse.
And back then, all we had to fear was Gannett. Before USA Today.
This has all been a long time coming. Subscriptions pay only a fraction of costs, and many two-newspaper towns have been beneficiaries of antitrust-exemption “joint operating agreements”, where only the newsrooms are separate. The morning paper always had the advantage in those situations, which is why Hearst bought the Chron in SF and sold off the Examiner to some idiots.
It all comes down to advertising — which was already on the ropes before Craigslist ate the classifieds. If the local ad market can’t support a daily, it won’t. We’ll likely see the Rise of the Weeklies before this historic structural shift is finished.